Superhero movies have struggled at the box office due to mediocre reviews and off-screen controversy. GotG3 could improve the situation or make it worse. In some respects, superhero exhaustion is a myth that only manifests when the most recent DC or Marvel Cinematic Universe blockbuster doesn’t take off as expected.
It’s simple to overlook the MCU’s success with Black Panther: Wakanda Forever just a few months ago or the encouraging Joker 2 production announcement. The MCU devotees are quite excited about the release of Guardians of the Galaxy Vol. 3.
James Gunn, a new co-guru of the DC Universe, will once again be in charge of directing the third Guardians movie, which serves as his farewell to the unexpected heroes of the audience. However, circumstances in the first half of 2023 might have altered that equation.
The lack of attention that critics and consumers received from Shazam! and Quantumania and Ant-Man and the Wasp. Within a few weeks of one another, Fury of the Gods leaves both franchises with eggs on their faces.
Superhero fatigue rapidly transforms from a mirage to a real issue when combined with disturbing news regarding MCU actor Johnathan Majors and several current problems with DC. That makes Guardians of the Galaxy Vol. 3 the center of attention.
Indicating the franchise’s confidence in Gunn and his film, it holds Marvel’s typical top spot on the first Friday in May, unofficially starting the summer movie season. But with the genre struggling in the first few months of the year, much more is at stake than usual.
The original Guardians of the Galaxy was a gamble when it first debuted in the late summer of 2014. The MCU was going through a similar slump then, and it was difficult for novices to comprehend incorporating a straight-up space opera into a superhero context.
The movie ended up being a surprise smash, and Gunn’s Guardians of the Galaxy, Vol. 2 success elevated the characters to the franchise’s top. The titular Guardians have significant roles in both Avengers: Infinity War and Avengers: Endgame.
The Guardians of the Galaxy Holiday Special, released in late 2022, was an unapologetic triumph for them and the MCU. The concept was simple enough, and it has since become part of the MCU’s guiding principle to emphasize character over extraordinary effects and inject humor liberally throughout the action.
Characters like Rocket and Groot became pop culture icons largely thanks to Gunn’s apparent passion for such previously unknown individuals. On January 1st, 2023, Guardians of the Galaxy 3 appeared to be a simple layup for Marvel.
Gunn left for the prestigious competition, but his enduring affection for the cast and The Holiday Special’s target made its success seem inevitable. There is far less opportunity for error because of the abrupt change in stakes, which is not the film’s fault.
If Quantumania had made more of an impact, viewers might have been willing to overlook a slow pacing or lavish farewells, but it might not be enough now. Guardians of the Galaxy 3 debuts at a perfect time for the genre, proving that timing is everything.
James Gunn Could Make or Break the Future with GotG 3
Success or failure has effects that stretch beyond the Marvel Cinematic Universe. Guardians of the Galaxy 3 will either reflect favorably or unfavorably on the DCU and the MCU because Gunn is about to give DC a harsh reboot. For the two heavyweights of the superhero universe, there is a lot on one set of shoulders at this particular time.
It will mark a turning point one way or another. The good news is that Gunn has a flawless track record, which is fantastic for Marvel and DC. Gunn has created an uninterrupted run of critically acclaimed and financially successful films between the early Guardians films, The Suicide Squad, and Peacemaker.
Conversely, a sequel that merely recycles the plot from the first two movies or stays too close to the template will likely resemble Quantumania again. It could come out as filler if the connection between The Guardians and the Multiverse Saga doesn’t work because they aren’t very connected. See the new trailer below:
The risks are negligible in both situations. All will be forgiven if Guardians of the Galaxy 3 succeeds. After a frustrating stumble, the MCU recovers, and DC fans may more eagerly anticipate the DCU film and television revival.
The superhero movie and television franchise has a very uncertain future, with little to cheer them on if Guardians of the Galaxy 3 fails to connect with audiences. With Rocket Racoon taking center stage, Gunn has undoubtedly earned the benefit of the doubt from both sides of the debate. This could be just what everyone needs to re-energize.
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Anil Maurya is a content writer with the rare ability to think creatively and strategically at the same time. He has a good eye for details and a strong desire to learn, so he is always on the lookout for new and interesting ways to write about ideas. Anil Maurya was born and raised in Karnal and he found out early on that he loved to write. He spent a lot of time reading books and writing his own stories and poems. This helped him get better at his craft and find his own voice, which would later set him apart as a content writer.